It’s one of the biggest days in the British food calendar as we celebrate a national treasure… the glorious fish and chips!

We’re supporting national fish and chip day by encouraging everyone to place their Friday night order at their local chippy to help stem the tide of price rises. 50 million people saw, heard or read about Fish & Chips for 2021’s event, with fish and chip stories branding the hashtag #nationalfishandchipday filling up the news feeds on social media.

The current surge in the price of crucial materials such as fish, oil and potatoes this year means there has never been a more important time to get out and support your local chippy.

How is Meadow Vale involved?

Meadow Vale is a market leading supplier of added value chicken to the fish and chip industry with over 1,000 loyal customers in the sector.

More and more fish and chip shops are realising the value of Meadow Vale chicken as a great tasting alternative to the main event… Why?

From shredded chicken loaded chips to fillet bite filled munchy boxes, chippys’ can be assured of a quality product that can be used across a menu, quickly cooked straight from the freezer, with virtually zero waste.

The aim is not to replace fish, but to offer something different that can encourage more people to visit their local chippy, increasing sales and reinforcing fish and chip shops as the UK’s no.1 takeaway outlet. The next generation of fish and chip lovers could depend on having a breath of choice, and we’re all for it!

If you’re a chippy looking to expand your menu, get in touch to discuss all things chicken, menu ideas and free samples.