Visit us at Europe’s Leading Food Business Event!

Published on 1st September 2023

Meadow Vale Foods are delighted to be exhibiting at this year’s annual Restaurant & Takeaway Expo in London (10-11 October 2023), where we will be making our third appearance to showcase our market leading varieties of high quality IQF chicken.

The two-day event, taking place at Excel London, is Europe’s leading exhibition for restaurants and takeaways looking to boost their profits and enhance their services. Previous visits to the show have seen us welcome aboard hundreds of new and existing customers recognising the high quality, great taste and time saving convenience of our products.

Visitors to our vibrant street food stand can try out a wide range of great tasting, fully cooked and IQF chicken varieties, from the much-loved Homestyle range with its crunchy ruffled coatings and fresh appeal, to many exciting NPD lines encapsulating the next generation of seriously tasty frozen chicken.

Businesses can be assured that every product on show has been developed specifically to meet the needs of the food service sector, saving time, reducing waste, and tasting great!

Sign up here to receive your free ticket and find out all the information you need on the event featuring over 1,000 exhibitors.

Book a free tasting session with Meadow Vale

Throughout the day, we will be running free 30-minute tasting sessions at our eye-catching street food stand (Stand Q42) between 11am and 3pm. Here, business reps will be able to sample a wide range of innovative products and discuss all things foodservice with our expert Development Chef.

In the sessions, there will be an opportunity to order free samples directly to your door, along with a comprehensive view at a wide range of vibrant on-trend menu ideas, and access to important information on suppliers, marketing support and pricing options.

To book a slot with us, please click here and follow the instructions.

We look forward to meeting business owners, managers, chefs and staff from across the country as our team will be on hand to discuss all matters from free sample deliveries, to pricing, suppliers and much more.

3 reasons to choose Homestyle Chicken for food delivery

Published on 13th July 2021

Chicken is trending, fast food deliveries are booming, and Meadow Vale are here to help you set the bar high with our Homestyle range this autumn!

As eat-in outlets re-opened this year, customers continued to expect more from food-delivery services, prioritising restaurant-quality meals and delivered.

Consumers are looking for healthier options, and whilst red meat consumption has declined, many experts expect chicken consumption in the UK to continue double-digit growth.

Meanwhile, one in six hospitality jobs are currently vacant due to the impact of Brexit and lockdown, leaving. With the skills shortage, businesses are having to develop menus that they can confidently deliver to a high standard every time. With this in mind… here’s 3 reasons why our premium hand cut and hand coated Homestyle range can provide fantastic value for money and help you meet higher consumer expectations.

Fit for purpose

Meadow Vale Foods developed the Homestyle brand to appeal directly to the delivery, street food and QSR markets. Premiumisation remains a strong trend as consumer expectations of the quality, consistency and variety of delivered meals continues to increase… Look no further than Homestyle!

The versatility of the Homestyle brand has proved to be a huge selling point for caterers looking to diversify their menus. From the satisfying crunch of our Fried Fillet lines, to the irresistibly moreish appeal of our award winning Crispy Shredded Chicken range, there really is an endless scope of possibilities to simplify and differentiate your menu offerings with the Homestyle range.

Each portion is hand-cut and coated with an authentic variety of flavours to give a truly home cooked distinction. The innovative coating stays crunchy for longer whilst ensuring the core stays succulent even when kept under a heat lamp, making it perfect for delivery.

Convinience is a fine thing

There has never been a more important time for food businesses to hasten their service, stem staff shortages and cut costs. The impact of Brexit and lockdown revealed a significant skills shortage and reduced staffing levels, as hospitality staff remain reluctant to return to the sector.

The beauty of our Homestyle brand lies in the opportunity for simplified menu ideas delivered with a high consistency of quality and fast-service. Take our highly successful Homestyle Crispy Shredded Chicken lines…

Deep-fried from frozen in just 90 seconds, these tender strips remain crunchy for longer thanks to their innovative textured coating, meaning reduced preparation times and improved portion control.

Deep frying is just one of many possibilities to cook the Homestyle range, also including oven bake or merry chef, meaning you can serve high quality, great tasting chicken with the method that works for you! Whether a fast-food outlet, restaurant or school kitchen, the Homestyle range provides an endless scope of possibilities for great tasting, quickly prepared meals.

Go frozen, save time, save waste

Preparing your own batter, buying in the ingredients and marinating chicken overnight are just a few of the extra processes needed when preparing from fresh… is it worth it?

The British Frozen Food Federation reported that frozen was growing at a much faster rate than fresh over lockdown, driven by the fantastic innovation and quality of products produced by frozen food suppliers.

What’s more, going frozen allows caterers to simply pick products from the freezer as orders come in, meaning concerns over using raw produce and wasting vast amounts of fresh food are eliminated. It is estimated that one third of food produced today is either lost or wasted worldwide, including a staggering 4.5 million tonnes of food waste in the UK every year, so now is a better time than ever to go frozen.

See our full Homestyle range and request a free sample to try on your menu by clicking here.

Why more foodservice professionals are choosing frozen

Published on 26th August 2020

Frozen food has seen a big rise in popularity over the last few months with Kantar and the British Frozen Food Federation reporting that sales increased by £285 million in the last 3 months.

This shows that the stigma around frozen food being inferior to fresh and chilled has become a thing of the past, which is largely down to the frozen food industry offering innovative, quality products. This is backed up by further statistics showing frozen has increased in value by 6.1%, while fresh and chilled only by 5%.

While these stats are positive and show a shift in public opinion, they don’t answer the question of why people are choosing frozen. As frozen food specialists, we did an investigation to inform caterers how the foodservice industry can continue to thrive with frozen.

Reducing food waste

The impact of food waste has been a very hot topic recently and for good reason. A reported 4.5 million tonnes of food is wasted every year in the UK. Frozen is a great way for businesses to reduce waste, as they can simply take what they need from the freezer when orders come in.

Richard Harrow, Chief Executive of the British Frozen Food Federation told us:

"The risk of future lockdowns make ordering stock a challenge and increase the chance of food waste. Foodservice business can address these issues by stocking up on long-lasting frozen products."

Quick cook from frozen

Preparing your own batter, buying the ingredients for the marinade and marinating the chicken overnight are just a few of the extra processes needed when preparing meals from fresh.

We have heard from many of our customers who have tried and failed to prepare their own fried chicken with the quality and consistency varying drastically. With Meadow Vale’s quality assured lines, consistency of an upmarket product is guaranteed through our tried and tested methods

No poultry on site

We have heard many horror stories of customers being served raw chicken - a restaurant owner’s worst nightmare! This and the potential of cross contamination are great reasons to use fully cooked, frozen chicken.

These are just a few reasons why more and more people are choosing frozen over fresh. The proof is in the taste… see our complete range of products where you can request free samples and live demo’s with our Development Chef to see how versatile and delicious our products are.

Meadow Vale’s Shredded Chicken Strikes Gold at National Awards

Published on 18th June 2019

Meadow Vale’s Shredded Chicken has been named the Best New Meat Product at the prestigious British Frozen Food Federation (BFFF) Awards.

The innovative product beat off stiff competition from the foodservice sector to be crowned the judges favourite at the event in London.

The catering products are judged by representatives of the Craft Guild of Chefs who, as executive chefs, catering managers and recipe developers, are expert in their field and uncompromising in their assessments of the entries.

Meadow Vale Foods Managing Director Nigel O’Donnell was at the event to accept the award. He said:

“We are so pleased that our shredded chicken has been recognised in this way. It’s a really innovative product that gives caterers so many menu options so we are really proud of it and glad that an organisation as highly thought of as the BFFF have recognised it in this way."

Meadow Vale’s shredded chicken is available in three coatings; plain, salt & chilli and salt and pepper. They are made from whole muscle chicken breast fillets, hand cut and coated in our signature blend of authentic crunchy coatings. They are fully cooked before being individually quick frozen and can be cooked in 90 seconds in a fryer or oven baked in six minutes.

Visit the Homestyle section to see our full range of 11 Homestyle products and get in touch today for more information including prices, free samples and suppliers.

Visit us at Europe’s Leading Food Business Event!

Published on 1st September 2023

Visit us at Europe’s Leading Food Business Event!

Published on 1st September 2023

Book a free tasting session with Meadow Vale

Related News

3 reasons to choose Homestyle Chicken for food delivery

Why more foodservice professionals are choosing frozen

Meadow Vale’s Shredded Chicken Strikes Gold at National Awards

3 reasons to choose Homestyle Chicken for food delivery

Go frozen, save time, save waste

Why more foodservice professionals are choosing frozen

Meadow Vale’s Shredded Chicken Strikes Gold at National Awards

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