Upgrade your point of sale with Meadow Vale today!
Published on 14th June 2023
Looking for new ways of increasing freezer sales? Point your customers in the right direction with our fantastic point of sale (POS), delivered and installed at your venue free of charge by our professional team.
Frozen poultry sales have grown by 6.8% in the past year, as frozen food is increasingly becoming a superior option to chilled in terms of quality, convenience, and reducing waste, meaning there’s no time like the present for promoting your frozen food categories.
Freezer shopping can be a real maze and therefore difficult to navigate, which is why we want to help your customers save time and be encouraged to spend more with our vibrant visuals.
We offer a colourful range of clear and professional call-to-action graphics, allowing our stockists the very best opportunity to increase sales and showcase their frozen poultry offer using the Meadow Vale brand.
With the following 3 easy steps, we want to help you boost sales with everything from freezer and window graphics, to pop-up signs and notice boards.
1. Check your range
It’s essential to make sure you have all of our top selling products and new lines front and centre, to offer your customers the best quality and convenience possible.
Meadow Vale is the leading brand of added value, fully cooked and IQF chicken products and by highlighting this to your customers, you have a better chance of achieving higher sales.
From Breaded and Battered Fillets to Homestyle Shredded Chicken and Southern Fried Strips, we’ve got everything the caterer needs for a great tasting, easy to prepare chicken offering. It’s about taking every opportunity to help your customers find what they’re looking for, as well as providing a quality variety of options to encourage extra spend.
2. Stand out from the crowd
Freezer sections can be long, plain, and frustrating for your customers looking for a speedy and convenient shopping experience, restricting the likelihood for new sales opportunities.
At Meadow Vale, we can help you not only with merchandising to help customers trade up, but also offer a whole host of vibrant freezer branding to help your customers find our premium chicken range and our professional team will even come to fit it for you at no extra cost.
What’s more, our custom printed bags and boxes provide a visually pleasing appeal that will catch the eye of your customers and to help them not only find the products they’re looking for, but encourage them to try some thing new.
3. Marketing support available
Freezer POS is just one offering in a comprehensive marketing support service that we provide to help you grow your business. From web banners and social posts to pack renders and product imagery, our marketing team are on hand to help with your digital marketing needs.
Customers are increasingly researching online before they visit a cash and carry, so it is important that your online visuals align with the in-store graphics to provide a consistent quality brand message.
Get in touch today with our friendly team to discuss options of marketing support and much more by calling 01978666179 or by filling out our online contact form.